Privacy Policy

Last Updated: June 2026

At Valethia Hub, we take your privacy seriously. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our social commerce platform. By using Valethia Hub, you consent to the practices described in this policy.

1. Information We Collect

Account Data

When you create an account on Valethia Hub, we collect the following personal information:

  • Full name and display name
  • Email address
  • Phone number (used for WhatsApp integration)
  • Profile photo and bio information

Store Content

If you operate a store on Valethia Hub, we store:

  • Product listings, descriptions, and pricing
  • Product images and videos you upload
  • Store branding, categories, and configuration

Transaction Metadata

We collect metadata related to orders and transactions:

  • WhatsApp order receipts and checkout summaries
  • Cart data and item selections
  • Order timestamps and status updates

Usage Analytics

We automatically collect usage data to improve the platform:

  • Page views and navigation patterns
  • Interactions with products, stores, and features
  • Device information (browser type, OS, screen resolution)
  • IP address and approximate geographic location

2. How We Use Your Information

We use the information we collect for the following purposes:

Platform Operation

To provide, maintain, and improve Valethia Hub's core services including store hosting, product management, cart functionality, and WhatsApp checkout integration.

Analytics & Insights

To generate store analytics and insights for store owners, including visitor counts, popular products, and conversion metrics. We also use aggregated, anonymized data to improve the platform experience.

Communications

To send you important account notifications, platform updates, security alerts, and, if you opt in, marketing communications about new features or promotions.

Security & Fraud Prevention

To detect, prevent, and respond to fraud, abuse, security incidents, and other harmful activities on the platform.

3. Data Storage & Security

We are committed to protecting your data with industry-standard security practices:

  • All data is stored on Supabase cloud infrastructure, which provides enterprise-grade security, automatic backups, and global distribution.
  • We implement Row Level Security (RLS) policies in our database, ensuring users can only access their own data.
  • All connections between your browser and our servers are encrypted using TLS/SSL encryption.
  • Authentication tokens are securely managed and automatically expire after periods of inactivity.

Important: Valethia Hub does not directly process payments on the platform. All checkout transactions are redirected to WhatsApp, where payment arrangements are made directly between buyer and seller. We do not store credit card numbers, bank account details, or any financial payment credentials.

4. WhatsApp Integration

Valethia Hub is a social commerce platform that uses WhatsApp as the primary checkout channel. Here's how your data interacts with WhatsApp:

  • When a customer clicks "Checkout," they are redirected to the seller's WhatsApp with a pre-formatted order summary message.
  • We share order receipt data (product names, quantities, prices) with WhatsApp as part of the checkout redirect message.
  • We do not store, read, or have access to WhatsApp message content exchanged between buyers and sellers after the redirect.
  • The seller's WhatsApp phone number is used solely for checkout integration and is displayed on their store profile.

WhatsApp is operated by Meta Platforms, Inc. Your use of WhatsApp is subject to WhatsApp's own Privacy Policy and Terms of Service.

5. Cookies & Local Storage

Valethia Hub uses cookies and browser local storage to enhance your experience:

Session Tokens

Essential cookies that keep you logged in and authenticate your requests. These expire when you log out or after extended inactivity.

Cart Persistence

We use cookies and local storage to remember items in your shopping cart so they persist across browsing sessions.

Layout Preferences

Your display preferences (such as grid/list view) are stored locally to provide a consistent experience.

6. Third-Party Services

Valethia Hub integrates with the following third-party services to deliver our platform. Each service has its own privacy policy governing data handling:

Supabase

Our primary database and authentication provider. Supabase stores all user accounts, store data, product listings, and platform content. Supabase provides SOC 2 Type II compliant infrastructure.

Google Gemini AI

Used for AI-powered blog content generation and product description assistance. When you use AI features, relevant text prompts are sent to Google's API. We do not send personal user data to Gemini for content generation.

WhatsApp Business API

Powers our checkout-to-WhatsApp redirect system. Order summary data is shared via WhatsApp deep links. Operated by Meta Platforms, Inc.

7. Your Rights

You have the following rights regarding your personal data on Valethia Hub:

Right to Access

You can request a complete copy of all personal data we hold about you. We will respond within 30 days.

Right to Correction

You can update or correct inaccurate personal information through your account settings or by contacting us.

Right to Deletion

You can request the deletion of your account and associated personal data. See our Data Retention section for details.

Right to Data Portability

You can request an export of your data in a structured, machine-readable format to transfer to another service.

To exercise any of these rights, please contact us at legal@valethiahub.com. We may ask you to verify your identity before processing your request.

8. Data Retention

  • Active accounts: Your personal data is retained for as long as your account remains active on Valethia Hub.
  • Account closure: Upon account deletion request, all personal data will be permanently deleted within 30 days. This includes your profile, store data, product listings, and associated analytics.
  • Anonymized data: Aggregated, anonymized analytics data that cannot identify you may be retained indefinitely for platform improvement purposes.
  • Legal requirements: We may retain certain data longer if required by law, to resolve disputes, or to enforce our agreements.

9. Children's Privacy

Valethia Hub is not intended for use by individuals under the age of 18. We do not knowingly collect personal information from children under 18.

If we discover that we have inadvertently collected personal data from a child under 18, we will take immediate steps to delete that information. If you believe a child under 18 has provided us with personal information, please contact us at support@valethiahub.com.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes:

  • We will update the "Last Updated" date at the top of this page.
  • We will notify you via email or an in-app notification for significant changes.
  • Your continued use of Valethia Hub after changes are posted constitutes acceptance of the updated policy.

11. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please reach out to us:

Valethia Hub Privacy Team

Legal & Privacy Inquiries

legal@valethiahub.com

General Support

support@valethiahub.com

We aim to respond to all privacy-related inquiries within 5 business days.

Your Privacy Matters

By using Valethia Hub, you acknowledge that you have read and understood this Privacy Policy. We are committed to being transparent about our data practices and protecting your personal information. If you do not agree with any part of this policy, please discontinue use of the platform.